Privacy policy
PRIVACY POLICY
Last updated: August 22, 2026
DAY BY DAY (“DAY BY DAY,” “DBD,” “we,” “us,” or “our”) operates this online store and website.
This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, purchase our products, communicate with us, or otherwise use our services.
By using our website or services, you acknowledge the practices described in this Privacy Policy.
1. PERSONAL INFORMATION WE COLLECT
Depending on how you interact with us, we may collect the following categories of personal information:
Contact Information
• Name
• Email address
• Phone number
• Billing address
• Shipping address
Order and Transaction Information
• Products viewed or purchased
• Order history
• Returns, refunds, and exchanges
• Shipping and delivery information
• Transaction details
Payment Information
Payments are processed through Shopify and/or third-party payment providers.
We do not directly store complete credit or debit card numbers.
Account Information
• Customer account details
• Login information
• Preferences and settings
Device and Usage Information
• IP address
• Browser type
• Device type
• Operating system
• Cookie identifiers
• Pages viewed
• Website interactions
• Referring URLs
• Approximate location derived from IP address
Communications
We collect information you provide when you contact us regarding an order, product, return, customer service request, or other inquiry.
2. HOW WE COLLECT PERSONAL INFORMATION
We may collect personal information:
• Directly from you when you place an order, create an account, subscribe to marketing communications, complete a form, or contact us.
• Automatically through cookies and similar technologies when you use our website.
• From Shopify and other service providers that help operate our store.
• From payment processors, shipping providers, analytics providers, advertising partners, and other business partners where permitted by law.
3. HOW WE USE YOUR PERSONAL INFORMATION
We may use personal information to:
• Process and fulfill orders.
• Process payments.
• Provide shipping and delivery services.
• Process returns, refunds, and exchanges.
• Communicate with you regarding your order.
• Provide customer support.
• Maintain and manage customer accounts.
• Detect and prevent fraud or unauthorized activity.
• Improve our website, products, and customer experience.
• Analyze website performance and usage.
• Personalize content and product recommendations.
• Send marketing communications when permitted by law.
• Measure and improve advertising campaigns.
• Comply with legal, regulatory, tax, and accounting obligations.
• Protect our business, customers, and legal rights.
4. SHOPIFY
Our store is hosted by Shopify.
Shopify provides the ecommerce infrastructure that allows us to operate our online store, process transactions, manage orders, and provide related services.
Shopify may process personal information in connection with your interaction with our store in accordance with its own privacy practices and the services it provides to merchants.
For more information about how Shopify handles consumer personal information, please review Shopify's Consumer Privacy Policy.
5. COOKIES AND SIMILAR TECHNOLOGIES
We and our service providers may use cookies, pixels, tags, and similar technologies to:
• Operate the website.
• Remember your preferences.
• Keep your shopping cart functioning.
• Understand how visitors use our website.
• Measure website performance.
• Prevent fraud.
• Personalize content.
• Measure and deliver advertising.
Some cookies are necessary for the website to function, while others may be used for analytics, personalization, or advertising.
Where required by law, you may be able to manage your cookie preferences through the privacy or cookie controls available on our website.
6. ADVERTISING AND ANALYTICS
We may use analytics and advertising services provided by third parties.
These services may collect information about your interactions with our website and, where permitted, use that information to measure advertising effectiveness or provide advertising that may be more relevant to you.
Depending on applicable U.S. state privacy laws, certain advertising activities may be considered a “sale,” “sharing,” or use of personal information for targeted advertising even when no money is exchanged.
Where legally required, you may opt out through the privacy controls or “Your Privacy Choices” option available on our website.
7. HOW WE DISCLOSE PERSONAL INFORMATION
We may disclose personal information to service providers and business partners when necessary to operate our business, including:
• Shopify.
• Payment processors.
• Shipping and fulfillment providers.
• Customer service providers.
• Cloud hosting and technology providers.
• Analytics providers.
• Advertising and marketing partners.
• Fraud prevention and security providers.
• Professional advisers such as accountants, lawyers, and consultants.
We may also disclose information:
• When required by law, regulation, subpoena, court order, or other legal process.
• To protect our rights, customers, property, or safety.
• To investigate fraud, security incidents, or violations of our policies.
• In connection with a merger, acquisition, financing, restructuring, or sale of all or part of our business.
8. PERSONAL INFORMATION WE SELL OR SHARE
We do not sell personal information for money.
However, certain uses of advertising or analytics technologies may be considered a “sale” or “sharing” of personal information under some U.S. state privacy laws.
Where applicable, you may request to opt out of:
• The sale of personal information.
• The sharing of personal information for cross-context behavioral advertising.
• The processing of personal information for targeted advertising.
You may exercise these choices through the privacy controls provided on our website or by contacting:
support@dbyday.store
9. GLOBAL PRIVACY CONTROL
Where required by applicable law, we recognize supported browser-based opt-out preference signals, such as Global Privacy Control (GPC), as a request to opt out of certain sale, sharing, or targeted advertising activities for the browser or device sending the signal.
10. U.S. STATE PRIVACY RIGHTS
Depending on where you live and whether applicable legal requirements and thresholds are met, you may have rights regarding your personal information.
These may include the right to:
• Know whether we process your personal information.
• Request access to personal information we maintain about you.
• Request a copy of your personal information.
• Request correction of inaccurate personal information.
• Request deletion of personal information.
• Request data portability.
• Opt out of the sale of personal information.
• Opt out of sharing for cross-context behavioral advertising.
• Opt out of targeted advertising.
• Limit certain uses of sensitive personal information where applicable.
• Appeal certain decisions regarding privacy requests where required by applicable law.
• Exercise your rights without unlawful discrimination.
California residents may have additional rights under the California Consumer Privacy Act (CCPA), as amended.
The CCPA includes rights relating to access, deletion, correction, opting out of sale or sharing, and certain uses of sensitive personal information. These rights apply where the legal requirements of the CCPA are met.
11. HOW TO EXERCISE YOUR PRIVACY RIGHTS
To submit a privacy request, contact:
support@dbyday.store
Please include sufficient information for us to understand and process your request.
We may need to verify your identity before completing certain requests.
Where permitted by law, you may designate an authorized agent to submit a request on your behalf. We may request evidence that the agent has authority to act for you.
We will respond within the timeframe required by applicable law.
12. MARKETING COMMUNICATIONS
If you subscribe to promotional emails, we may send you information about products, promotions, new releases, and other DAY BY DAY news.
You can unsubscribe at any time by clicking the unsubscribe link included in our marketing emails.
Even if you unsubscribe from marketing messages, we may continue to send transactional communications relating to your purchases, account, security, or customer service requests.
13. DATA RETENTION
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
• Fulfill orders.
• Maintain business and transaction records.
• Meet legal, tax, and accounting requirements.
• Resolve disputes.
• Prevent fraud.
• Enforce agreements.
Retention periods may vary depending on the type of information and applicable legal requirements.
14. DATA SECURITY
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.
However, no online system, electronic transmission, or storage method can be guaranteed to be completely secure.
15. CHILDREN'S PRIVACY
Our website and services are not directed to children under the age of 13.
We do not knowingly collect personal information from children under 13.
If you believe a child has provided us with personal information, please contact us at support@dbyday.store so that we can review and, where appropriate, delete the information.
16. THIRD-PARTY LINKS
Our website may contain links to third-party websites or services.
We are not responsible for the privacy, security, or content practices of websites or services operated by third parties.
We recommend reviewing the privacy policies of any third-party websites you visit.
17. INTERNATIONAL DATA TRANSFERS
Our service providers, including Shopify, may process or store personal information in countries other than the country where you live.
When personal information is transferred internationally, it may be subject to the laws of the jurisdiction where it is processed.
18. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes to our business, services, technology, legal obligations, or privacy practices.
When we make changes, we will update the “Last updated” date shown at the top of this policy.
We encourage you to review this Privacy Policy periodically.
19. CONTACT US
If you have questions about this Privacy Policy, our privacy practices, or your personal information, contact:
DAY BY DAY
Email:
support@dbyday.store